Senior Director, Launch Lead – gMG
At Horizon Therapeutics, we define success by the number of lives touched, lives changed, and lives saved. Our global biotechnology company is made up of agile, out-of-the-box thinkers with a focus on delivering breakthrough medicines to those living with rare, autoimmune, and severe inflammatory diseases. This is the heart of our global mission. Start a career that enables you to live up to your potential and help others live up to theirs. Join us.
The exceptional support we provide patients and communities equally extends to our employees. We offer industry-leading and award-winning benefits, compensation and rewards programs that positively impact all areas of our employees’ personal and professional lives.
The Senior Director, Neurology Marketing and Launch Lead, gMG will be responsible for planning and executing the launch of UPLIZNA in Generalized Myasthenia Gravis (“gMG”) in the United strategy. gMG is a rare, chronic, autoimmune neuromuscular disorder that can cause extreme fatigue and muscle weakness, impacting a person’s ability to engage in everyday activities. This individual will also lead HCP and medical marketing activities for UPLIZNA in NMOSD. The role includes leading the cross-functional launch team and partnering with Horizon’s international organization to ensure global alignment. Role will involve significant cross-functional collaboration and exposure to senior leadership.
Develop and lead execution of the integrated U.S. launch plan for UPLIZNA in gMG, including all aspects of launch readiness to ensure attainment of business objectives
Lead the UPLIZNA gMG cross-functional launch team, collaborating closely with cross-functional partners including Medical Affairs, International, Marketing, Market Research, Market Access, Consumer Marketing, Commercial Development, Clinical Development, Regulatory Affairs, Sales, Patient Services, Patient Advocacy, Training, Trade, etc.
Serve as U.S. commercial lead for launch planning
Drive effective project management, including timely execution of cross-functional workstream, and ensuring deliverables are on-time, aligned to strategy, and on-budget
Develop and manage the U.S. commercial launch budget
Prepare and deliver regular launch readiness reports to senior management and executive leadership teams
Build, lead and develop the U.S. neurology marketing team for UPLIZNA in gMG and neuromyeltis optica spectrum disorder (NMOSD), including professional marketing & medical marketing, which will co-create core positioning, messaging, and materials in partnership with Horizon’s international commercial organization
Lead Neurology team participation in annual strategic planning process
Develop subject matter expertise in the gMG and NMOSD disease areas, including disease pathology, patient journey and treatment landscape
Develop the U.S. go-to-market strategy in gMG in partnership with Field Sales, Field Medical Affairs, Field Marketing, Patient Services, Site of Care, and Commercial Operations
Contribute to the forecasting process to ensure that the commercial forecast accurately reflects key insights on market structure, patient journey, HCP preferences, etc.
Maintain close alignment with existing UPLIZNA brand messaging and positioning by collaborating with
Ensure that all launch activities are informed by customer insights gained from analytics, market research, KOL advisory activities, and field insights
Provide strategic input on future organization development to meet customer needs and business objectives
Build a culture of collaboration, transparency, and patient-centricity within the Neurology team
Qualifications and Skills Required
Bachelor’s degree required. MBA (or equivalent, e.g., PharmD) preferred
15 years’ experience in commercial roles in the biopharmaceutical industry
Experience in pharmaceutical product launch planning and execution strongly preferred
Experience in rare disease strongly preferred
Experience with neurology, especially neuromuscular disease and/or neuroimmunology, preferred
Experience working with infusion care providers and distribution process preferred
Experience working with multiple projects and managing multiple external vendors
Requires approximately 25% travel, including some overnight and weekend commitments.
Must have strong planning, project management, communication, and organization skills
Strong interpersonal skills, with demonstrated ability to lead and influence cross-functional teams as well as direct reports
Understanding of the principles of brand management, including brand positioning, messaging & overall campaign execution
Team orientation a must
Proficient in Microsoft Office Suite
Exceptional communications skills and professional, proactive demeanor
Excellent written and verbal communication skills
Transparency: We value collaboration. Trusting teach other and tackling tough challenges can make a powerful difference.
Accountability: We do what’s right for our patient communities through quality decisions and owning our successes and failures.
Growth: We fiercely innovate and evolve to better ourselves, our communities and our patients.
These three values come to life through our five Leadership Expectations that apply to all Horizon employees
Enterprise Mindset: Look beyond one’s team, brand or function to see the broader company and external perspective
Exhibit Intellectual Curiosity: Seek to understand what you do not know; ask the right questions of the right people and sources
Ensure Accountability and Courage: Step up to address difficult issues and hold self and others accountable to commitments
Embrace Diverse Perspectives: Welcome others with a respectful attitude; integrate diverse perspectives into ways of working
Develop Talent: Provide feedback, coaching and mentorship to help others be more effective in their role
At Horizon, we know that disease does not discriminate. We embrace the bold ideas of one another, foster a sense of belonging, and value inclusion. We attract and develop diverse talent because we believe that when people from different backgrounds and life experiences come together, we make lives better.
Horizon intends that all qualified applications are given equal opportunity, and that selection decisions be based on job-related factors. We do not discriminate based on race, color, religion, gender, sexual orientation, national origin, age, disability, veteran status, or any other characteristics protected by law.
Horizon is focused on the discovery, development and commercialization of medicines that address critical needs for people impacted by rare, autoimmune and severe inflammatory diseases. Our pipeline is purposeful: We apply scientific expertise and courage to bring clinically meaningful therapies to patients. We believe science and compassion must work together to transform lives. For more information on how we go to incredible lengths to impact lives, visit www.horizontherapeutics.com .